The Best Ways to Work From Home for Any Skill Level and Age
On this page, you will find all of the best ways to make money online in your spare time from home or while traveling anywhere in the WORLD as a digital nomad with a laptop and internet connection.
I’ll keep adding new ways to work from home to this page so go ahead and bookmark it.
Companies hire contractors to test their new sites by opening each page to make sure it is a user-friendly experience. You may download software, click on some links and share feedback with the site owner. Sites like User Test pay per site reviewed via voice and screen recording.
Search Engine Evaluator
Complicated algorithms used by search engines may be advanced, but they are not 100% accurate. Companies will hire independent contractors to evaluate results to make sure they’re relevant to the search terms. Pay is usually anywhere from $12 – $15 per hour and hours are flexible.
With a rise in online classes, virtual tutors are becoming more common. Duties may include helping answer questions, clarifying notes and helping students by editing papers. Some companies may have minimum educational background requirements and passing examinations, but sites like Tutor.com allow for flexible hours and fulfilling work.
Customer Service Representative
More and more companies like Amazon are turning to work from home employees to staff their customer service open positions. Some companies offer both part-time and full-time opportunities to allow flexibility if this is supplemental to your day job or to work around a student’s class schedule.
Get paid to shop with Ebates
If you’re going to shop anyway, may as well make it worth your while. Shopping through Ebates provides cash back rewards for buying many of the things you normally would. They get a commission for referring customers and share part of that with you.
Sell Your Skills on Fiverr
Although services are generally offered for $5, Fiverr can add up once you build a client base. Whether you’re a writer, interpreter, designer, or other creative genius, it takes minutes to set up your profile, create a bio and offer your services to their audience.
Write an eBook
Self-publishing eBooks has become easier than ever thanks to platforms like Apple’s iTunes Connect or Amazon Kindle. If you have a way with words and the ability to share a story or can explain difficult concepts, write an eBook. Write, market, and sell it all from home.
Create an App
This may be for the more technically inclined, but it’s a great way to create passive income from home. As a smartphone user, think of something missing in the market and create it! Developing the app may take time or money upfront, but has great financial potential.
Sell Professional Services on Upwork
For more intensive or skilled projects, try platforms like Upwork to find a more discerning audience. Choose the jobs and clients you’d like to work with and get paid online through their invoicing process. interested in freelance work, this is a great place to start.
Build Your Own Blog
Monetizing a blog is not something that is done overnight. It takes time and effort to build your audience and fuel momentum. But if you love to write and have a creative niche, let your voice be heard and get creative with affiliates, advertising and branding.
Don’t Need it? eBay it!
We all have that corner filled with things we no longer use. Why not make money online off those no-longer needed items by listing them on eBay? Do a quick search to price like-items, take a photo, list and sell! Or, let eBay do the work.
If you’ve a knack for taking great photos, you can make money online by selling them to sites such as Shutterstock. You retain the copyright and get paid each time your photo is downloaded. Cell Phones have such great cameras now you may as well put them to good use.
Open an Etsy shop
If you’re crafty or artsy, and know what sells, put your talents to use! Open your own online shop through a resource like Etsy and share your creativity with the world. Etsy will collect a small fee but it creates a global marketplace for your crafts.
Be a Professional Question Answerer
Have expertise in a professional field? Sign up with websites like JustAnswer to provide answers to all sorts of questions. A dedication to customer service and expert knowledge is generally required for any subject to make money online. For most companies, you must be at least 18 years old.
Writing for Other Sites
If you’re a skilled writer and can craft blog posts, articles, or sales-related content, selling your work to other sites can be an easy way to make money online from home. Sites like Freedom With Writing send out email lists of writing jobs and magazines that pay.
Data Entry from Home
If you have a computer and a secure internet connection, you can use platforms like Upwork to find companies that will pay you to fill in spreadsheets, work on WordPress sites, and perform other simple tasks to make money online. Either hourly or project-based, payment may vary per assignment.
Can you type quickly and accurately? Can you listen to the same audio repeatedly to make sure you didn’t miss anything? Most companies require you to take a short transcription test prior to working with them. Try TranscribeMe or for newbies, try Transcibe Anywhere for affordable beginner courses.
If you’re multilingual, first of all, congratulations! Companies are always looking for translators and interpreters to help them communicate with their customers. Platforms like Upwork or Gengo connect clients with freelancers who can translate documents. Most companies require a skills test to verify your fluency with each language.
The good news? You don’t need specific expertise to make money online with affiliate marketing. The bad news? You need the right audience to make it work and it’s highly in-demand. The most popular affiliate programs if you have a blog or large social media presence are either Amazon or Apple.
Content Revenue Sharing
If you’re looking to just make a few extra bucks, try writing for revenue sharing sites. These sites share advertising revenue generated by the articles with the writers. It’s a great way to build your portfolio and share content. HubPages is a good site for newbie freelancers.
Online video marketing has become the go-to way for vloggers to share tutorials and reviews. You can make money online, because companies pay if you have a loyal following on your channel that can drive business to them. Think YouTube or Vimeo channels with consistently updated videos and a focused niche to attract affiliates.
Rather than flipping houses, opt for online real estate by flipping sites, domains and apps. Buy low and sell high. Find domain names at sites like GoDaddy or HostGator, then sell them at a higher price on sites such as Flippa. Apps and websites are also profitable flips.
Create WordPress Themes
One of the best things about CMS like WordPress is that it is highly customizable. If you are familiar with web design and development, and can create a good-looking design, you can sell premium themes on your own blog or marketplaces such as ThemeForest or Creative Market.
Take Paid Surveys
One of the easiest ways to make money online is to take paid surveys. Companies want feedback and are willing to pay for your honest opinions. More of a supplementary income, try sites like SwagBucks to make a few extra dollars for sharing your two cents worth.
To improve and supplement affiliate marketing, sign up for Google AdWords and create a campaign. Once your ads appear on Google and customers click them, you earn a commission on resulting sales. For successful campaigns, expect multiple keyword tests and initial investment to pay per customer click.
Developing a strong email list is crucial to building your online presence and making money with your website. Don’t just sell to your subscribers, create value for them. Share your own products, sell sponsor ads, get paid to direct them to other sites and review relevant affiliate products.
Create a Membership Site
If you can create value, then you can create a semi-reliable monthly income. Your members will want consistent and desirable content that will keep them coming back for more. Try using PayPal to set-up monthly payments and WordPress plugin WishList Member to create a fully functioning membership site.
Similar to writing sponsored posts, if you have a blog you can review products that work within your niche and that your audience would be interested in. Most of the time, you also get to try out the products for free and make money online. Try websites like PayPerPost to get started.
Sell Sponsored Posts
Rather than ads on your blog, you can sell sponsored posts. This way, you control what’s displayed on your blog and to your audience. Make sure your audience knows whenever a post is sponsored! Helpful tip: Create a simple one-page media kit to share with potential sponsors.
Make Money as a Captioner
If you can type quickly, accurately, and like watching TV, you can work from home as a Captioner. It’s flexible and a fairly easy way to make money online. Caption Colorado and Rev are just two companies that hire freelancers to work with closed captions.
Create a Paid Job Board
If you have a niche audience that would benefit from a job board, you can get paid to create one. Companies will pay to advertise open positions on sites with targeted audiences. For example, ProBlogger is known for creating a job board for professional bloggers.
Get Paid to Advertise Events
That niche audience can once again help you make money online. Create an event calendar and charge to advertise events accessed by target clientele. If you have an industry or local specific site, a calendar is a great way to add value to your site.
Create and Sell an Online Course
If you are an expert professional or have extensive knowledge in a specific subject, why not share that knowledge with the world? At a price, of course! Sites like Udemy offer online courses on virtually anything and provide flexibility and support for its instructors.
Host a Paid Webinar
Prefer to interact in real-time with live students? Then why not share that same expertise with students in a live paid webinar? Check out GoToWebinar (monthly fee) or WordPress (generally free) to create an online space for your paying participants to interact, learn, and share content.
The great thing about freelancing is that you can do so from anywhere by offering whatever service you want. Whether you’re a top-notch writer or creative web designer, freelancing provides the flexibility most crave that choose to work from home. Check out platforms such as Freelancer to start out.
Become a Consultant
Have expertise in a specific field but don’t want to be stuck in a typical office job? Consultants provide expert advice and strategy to companies without becoming official employees. A lot of the time you can do this from home and make money online. Advertise your consulting services on your blog or create your very own website to promote your specific services.
Become a Coach
Like the sound of Coach better than consultant? Then try your hand at becoming a Life Coach to provide guidance and accountability for those looking to improve some aspect of their life. Offer one-on-one sessions or group classes to help clients with career, life, relationships, and more.
Develop WordPress Plugins
If you’re technically savvy and know your way around WordPress, you can design and sell plugins. Whether it’s a simple code modification or a complete software application, plugins are in high demand by bloggers looking to personalize their sites. You can try selling on sites like Mojo Marketplace.
Ghostwrite Online Content
For those who aren’t concerned with bylines or building portfolios, ghostwriting can be a good way to make extra money. Find work as a freelancer at sites like Upwork or Fiverr. Use different styles and voices to get into the mind of the person you write for.
Sell Old Books
Those old textbooks taking up much needed space? Type the ISBN (International Standard Book Number) into sites like Bookscouter to connect to reputable online buyback companies. Find the one willing to pay the most, follow their directions and once they receive the book, you’ll receive payment. Done!
Photograph your Receipts
Save money shopping without clipping coupons? It’s true! Ibotta is a free app that lets you take pictures of your receipts and access rebates for things you were going to buy anyway. So shop, upload receipts and get paid. Groceries, clothing, restaurants, online shopping and lots more!
Try Mystery Shopping
Though there are many scams out there, mystery shopping is a legitimate way to make money online. Try companies like BestMark to get started. Pay careful attention to the whole process and report any specifics requested by the person who hired you.
College Admissions Reader
Although onsite training may be required at first, the actual assessments are done online and from home. These positions are available based on each school’s schedule. Readers review freshmen applications to determine if they meet the institution’s admissions requirements and then give feedback based on a score.
Get Paid to Track Your Amazon Purchases
ShopTracker is a free app used by the Harris Poll Online survey panel and the Nielsen Consumer Panel to track purchases on Amazon. They collect data, sell it as market research, and then share a portion with us to improve our shopping experience.
Become a Virtual Assistant
Provide support from a remote location to small businesses, bloggers, busy professionals, and more. Patience, discretion, and organizational skills will help in this role. Finding work in a niche you are familiar with will also help. Upwork and Indeed are great places to start your search.
Moderating message boards and chat rooms to make sure everyone is playing nice and following the rules can be a nice side hustle. Companies like eModeration pay contractors to moderate posts, remove offensive content, and warning rule breakers. Online moderators usually make about $10 – $15 per hour.
Get Paid to Netflix and Tag
The main purpose behind a Netflix Tagger is to appropriately tag content based on genre, age, and rating. Usually part-time, work from home, and get paid to watch Netflix. Some positions are specifically for kids’ content so be prepared to watch lots of cartoons.
If you can spot mistakes or inconsistencies a mile away, then proofreading documents may be a great way to make extra money. How much you make depends on how quickly and accurately you can proofread a page. Work with an agency or freelance on sites Upwork or Freelancer.
Give Good Advice
If you are the designated yet unofficial therapist of your family and social circle, why not put those skills to use and get paid? Use companies like Ammas to trade advice for rewards. Everything from recipes to relationships, marriage to astrology, find your niche and share away.
Participate in Focus Groups
Though generally done in-person, focus groups also work online. Take surveys to pre-qualify, then answer a bunch of questions from moderators to find out your opinions on a variety of topics, from shopping to finances, food preferences to upcoming purchases on sites like Focus Pointe Global.
Become an Online Book Reviewer
Though most authors prefer unpaid reader reviews, online book reviewers are very helpful and compensated either with free books or cash. Check out Any Subject Books for reviewer opportunities. Compensation is generally on a per-book/project basis and is agreed upon before the job is accepted.
Do Graphic Design
If you are creative and know Photoshop backward and forwards, then you can find work as an online graphic designer. Check out 99designs to find freelance work in design. Build your portfolio and get exposure for your latest and best designs. Enter digital competitions to win prizes.
Re-write poorly written eBay and Amazon ads
Though this requires you directly contacting the seller if you see an ad that is so full of typos and grammatical errors it’s sure to turn most people off, reach out and offer to fix it for a small % of the sale.
Provide Technical Support Online
If you’re patient and understand most computer related questions, then why not offer your services online? Register with a site such as Experts Exchange to connect with people who need help with troubleshooting, diagnostics, and much more. Earn free monthly membership by completing small related tasks.
By now, you should have at least one or two ideas of ways you can make money online from home. Whether you decide to freelance part-time or go the more traditional route of working remotely for a company, take advantage of PJ Mondays and always being first at the coffee maker.
Best Ways To Make Money Fast from Home At Any Age
- Test Websites
- Search Engine Evaluator
- Online Tutoring
- Customer Service Representative
- Get paid to shop with Ebates
- Sell Your Skills on Fiverr
- Write an eBook
- Create an App
- Sell Professional Services on Upwork
- Build Your Own Blog
- Sell Photos
- Open an Etsy shop
- Be a Professional Question Answerer
- Writing for Other Sites
- Data Entry from Home
- Transcription Services
- Translation Services
- Affiliate Marketing
- Content Revenue Sharing
- Video Marketing
- Online Flipping
- Create WordPress Themes
- Take Paid Surveys
- Pay-Per-Click Advertising
- Email Marketing
- Create a Membership Site
- Write Reviews
- Sell Sponsored Posts
- Make Money as a Captioner
- Create a Paid Job Board
- Get Paid to Advertise Events
- Create and Sell an Online Course
- Host a Paid Webinar
- Become a Consultant
- Become a Coach
- Develop WordPress Plugins
- Ghostwrite Online Content
- Sell Old Books
- Photograph your Receipts
- Try Mystery Shopping
- College Admissions Reader
- Get Paid to Track Your Amazon Purchases
- Become a Virtual Assistant
- Online Moderator
- Get Paid to Netflix and Tag
- Proofread Documents
- Give Good Advice
- Participate in Focus Groups
- Become an Online Book Reviewer
- Do Graphic Design
- Ways To Make Money Fast
- Webinar or Online Class
100 Best Ways To Make Money Without a Job
- Take Online Surveys
- Test Websites
- Open a High-Yield Savings Account
- Participate In Mock Trials
- Get Paid To Search
- Become a Beta
- Participate In Clinical Trials
- Enter Contests
- Enter Competitions
- Get Paid To Watch Movie Previews
- Install Mobile Apps That Collect Your Data
- Rent Out Your Belongings
- Become a Transcriptionist
- Become an Election Officer
- Rent Out an Extra Room
- Get Paid To Improve Search Results
- Deliver Meals on Two Wheels
- Rent Out Your Instruments and Studio Space
- Rate Pizzas
- Walk a Dog
- Rent Out Your Parking Spot
- Mow Lawns
- Cash In Your Unused Gift Cards
- Rent Out Your Automobile
- Sell Junk Mail
- Rent Out Your Clothes
- Sell Your Art
- Work as a Virtual Assistant
- Sell Lesson Plans
- Rent Out Your Boat
- Start Micro Freelancing
- Work as a Virtual Bookkeeper
- Sell Your Clothes
- Earn Money Posting On Forums
- Sell Old Books
- Sell Your CDs, DVDs and Video Games
- Get Paid For Giving Advice
- Sell Your Furniture
- Start Affiliate Marketing
- Pet Sit
- Sell Stock Photos
- Sell Handmade Crafts
- Sell Photos From Your Phone
- Become a Ghost Shopper
- Sell Virtual Property
- Design and Sell Shirts
- Earn Money Writing
- Work as a Translator
- Apply To Be On a Game Show
- Coach Other Contestants
- Be a Mystery Shopper
- Earn Cash by Cooking
- Become a Ride-Share Driver
- Deliver During Your Commute
- Wash Cars
- Flip Flea Market Finds
- Do Odd Tasks
- Start Your Own Subscription Box
- Work For Amazon
- Return Printer Cartridges
- Find Your Unclaimed Property Held by the State
- Find Unclaimed Property Held by the Feds
- Get Cash From Class-Action Suits
- Get Money Back for Things You Already Bought
- Make Referrals
- Buy Groceries and Score Rebates
- Lose Weight To Earn Money
- Open a Checking Account
- Donate Blood Plasma
- Get Paid To Watch TV
- Invest In a Turnaround Company
- Write an E-Book
- Invest In Mutual Funds
- Run a Virtual Storefront
- Start a Blog
- Become an Online Travel Agent
- Hold a Garage Sale
- Recycle Scrap Metal and Tires
- Sign Up for Free Gift Cards
- Score Free Gift Cards on Social Media
- Make Money Off Pharmacies
- Shovel Snow
- Rake Leaves
- Go Dumpster Diving and Curb Shopping
- Clean Houses
- Do Data Entry
- Participate In an Online Focus Group
- Model For Artists
- Coach a Youth Sports Team
- Create Video Games Online
- Watch Video Ads
- Become an Airmule
- Sell Gold and Silver for Scrap
- Maintain Fan Pages
- Start a Resume Writing Service
- Start a Walking or Biking Tour
Internet marketing is a fast-growing business opportunity that allows an internet savvy entrepreneur to make serious money while working from home. Simply put, an online marketing professional knows how to leverage their presence on the internet to drive sales of a product or service they offer. Many successful internet marketers can earn a full-time income once they take steps to get their at-home business up and running.
There are lots of ways to make money online with internet marketing. More than half of the money spent on retail purchases in the US are influenced by information, marketing, and advertising found online. This influence equates to billions of dollars, and savvy online marketers can get a piece of that pie.
Here I’ll walk you through how to do it from start to finish, and include helpful tips and great resources on how to build and grow your audience, develop your strategy, and monetize your at-home marketing venture.
Build an Audience
The first component to any successful internet marketing endeavor is to hone in on who, exactly, your target market is. Then you need a plan to grow it.
There are many ways to do this, but the first step is always to determine your buyer personas. Also referred to in the industry as a customer profile, your buyer persona will help you to understand all of the details about your target visitors. You may have more than one buyer persona for your site, so it’s important to take the time to do the research and fully understand what your actual audience looks like.
Once you know who your site best attracts, you can then execute a plan to expand that audience, as well as the programs and services that you offer for those demographics.
To grow your audience, you’ll want to incorporate some (or all) of the following elements:
Search engine optimization, or SEO, takes the organic content available on your website and blog and ranks it in a search engine based on relevance to the user. A site with good SEO will attract new visitors because they have fresh and relevant content that includes keywords and phrases that their buyer personas are looking for online.
Paid Channel Advertising
Also called pay per click (PPC) or search engine marketing (SEM), paid channel advertising allows you to place paid ads on sites where users frequently search for information. These ads are typically placed above organic search results on search engines like Google, or alongside relevant content on social media sites like Facebook, Twitter, and LinkedIn.
There are two main pricing models with paid advertising, cost per thousand (CPM), and cost per click (CPC). In cost per thousand, your ad is displayed as a banner and you’re billed an agreed-upon flat rate based on the number of times the ad is displayed. This model is usually less expensive and is helpful in saturating a potential market.
Cost per click advertising is charged based on every time a user clicks on your ad. This model is common on social media sites like Facebook, and is also used on the ads located on the top of the Google search results page. These ads are significantly more expensive, but are also more targeted and receive much higher click-thru rates.
Targeting your ads
If you decide to pay for advertising to grow your audience, it is important to target your ads to reach the best representation of your buyer persona possible.
Depending on the platform you use you may be able to target your ads based on:
- Geotargeting- selecting specific locations, cities, states, zip codes, or a mileage radius from a specific location
- Behavioral targeting- displaying an ad to a visitor with a specific purchasing history
- Internet browsing targeting- showing an ad to a visitor with a history of visiting certain sites
- Day parts- displaying your ad only during certain times of day when your buyer persona is more likely to be online
The right growth strategy is one that will be ongoing. Once you develop an audience base, you’ll see it grow and evolve over time organically as you create content. This process allows you to continue to funnel new prospective customers to your website resulting in the opportunity over time to make more money from your visitors.
Make Money Online off Your Audience
Once you have a plan to obtain and grow an audience, it’s time to use that audience to start making money from home.
Here we will discuss the three most common types of internet marketing, what’s involved in each, the right way to execute them, and how to best monetize them.
Type 1: Content Marketing
While there are several methods of choosing from to earn a living as an online marketer, there is one common theme among all of them- great content. Internet marketers who want to pursue a content marketing strategy become an expert in their field by developing and sharing content with their audience that is applicable and credible.
It’s important that your area of expertise and the content that you produce is closely related to the product or products you will be selling. Great content can come in many forms like blog posts, informational or how-to videos, webinars, online learning courses, e-books, and white papers.
The goal of a marketer using the content approach is to attract an audience based on predefined buyer personas who are interested in the goods and services you are able to provide.
Content Types and Purposes
Creating a blog on your website is one of the easiest and most common ways to develop an online following and carve out your expertise in a specific space. Blogging about topics that your buyer personas may be interested in and providing free content that is interesting and accurate can establish you as a credible expert on a topic.
Blogging also allows you to drive traffic to your site by using relevant keywords and phrases in your entries that will help to increase the search optimization for your website. You can also use your blog content to reference products and services available for sale on your website.
As you become established as an industry expert, there are also opportunities to earn income by offering your expertise in a blog or article on other websites within your niche.
Users love the experience of watching a video online. By creating engaging video content, you have an opportunity to educate your customers about your services and products, as well as teach them something in the process. It’s important that videos are relevant, well-edited to remove “fluff,” and are promoted across all of your social media platforms to ensure maximum engagement by your potential customers.
Established industry experts know the power of the e-book. Formatted as a typically free informational download, e-books are helping to drive small business sales of products and services. In fact, Price Waterhouse Cooper estimates that e-book sales revenue will grow 276% by 2018 for a total of $8.69 billion in the US alone.
To capitalize on this opportunity, you can produce relevant book content that is educational and informational and self-publish it on a platform like Amazon Kindle Direct Publishing to potential customers.
Some online marketers will charge for downloadable e-book content, and if it’s good enough, it can be a powerful online money making tool.
The key is to produce a quality ebook and to promote it on every available channel to your audience and buyer personas.
It’s important to appeal to potential customers who are visual learners. One way to address this is through video, and another is through a powerful infographic. An infographic is a way to illustrate complex information through an easily understood graphic, and it can be a great stand-alone or complementary piece within a blog, article, or e-book.
Successful online marketers may also use infographics to compare products and services.
Webinar or Online Class
One way to truly establish yourself as an expert in a field is to host a webinar or teach an online class in your specialty. You’ll want to spend time developing your class content and rehearsing what you’ll say leading up to your webinar so that it flows smoothly and delivers great information in a user-friendly format.
It is also important to promote your webinar or class ahead of time to your followers on social media, email subscribers, and website visitors. Collect registrations for the event to build your email database, and to also have a list of “hot” leads to follow up on relevant services following the training.
For maximum impact, record your webinar or class and have it available to use later to continue to attract new customers by addressing a need in the marketplace, or to offer value and reconnect with current customers. Sites like GotoWebinar will both host and record your webinar for you at a minimal cost.
Type 2: Email Marketing
Email marketing is a powerful tool to connect with customers and potential customers about what you have to offer. Online marketers can use email to deliver content that is relevant and valuable to their buyer personas while also including advertisements for services, webinars, e-book content, and more. Email marketing is one of the most cost-effective marketing solutions for businesses.
There are three important things to remember when it comes to effective email marketing.
Make it relevant
Delivering the right message to the right person at the right time is the cornerstone of a good email marketer. Great content is only part of how to do this. Taking the time to determine which segment of your email audience is right for the content is the second step.
There are marketing automation software solutions like HubSpot, MailChimp or Marketo available that can help manage campaigns and provide targeted messaging to a cross-section of your audience or one specific buyer persona.
Follow the rules
To maintain a presence as a reputable internet marketer it’s important to follow the laws laid out in the Federal Trade Commission’s CAN-SPAM Act. This act lays out specific requirements for any email coming from a business to a customer or potential customer. It specifies that recipients need to be able to opt-out of the email list, and enforces penalties if you’re not in compliance.
You’ll want to ensure that your emails:
- Clearly state the business or person they’re coming from
- Have a clear and not misleading subject line
- State in the body of the email that the message is an advertisement
- Includes the physical address of your business
- Allows recipients to opt out and ceases communication within 10 business days
Note that even if you hire a company to handle email marketing on behalf of your business (or if you are the company that someone hires), the business is still the one responsible for following these rules, and liable if they aren’t followed.
Measure your Results
There are lots of different types of email analytics available depending on what type of distribution service you use. Whether you’re simply sending a bulk email from your email address, or you’re using one of the more advanced automation solutions, it’s important to track the emails you send and what sort of response you receive.
Information like the open rate, click rate, and conversion rate can help you answer important questions. Emails with a high open-rate, for example, can show you that your subject line was powerful and delivered to the right cross-section of your audience.
Emails that received a high or low click rate on your call to action can help you to determine if your offer was strong enough to engage your potential customers. Finally, by tracking the conversion rate, or how many sales occurred as a result of your marketing, you can determine the cost-efficacy of your campaign.
All of these statistics help you to be a better internet marketer and produce stronger results in the future.
Type 3: Affiliate Marketing
Affiliate marketing is one of the most lucrative ways to make money online. What’s more, many internet marketers find that by doing it right, they can start earning quickly and build a full-time income with this method.
Simply put, affiliate marketing is when you promote a product or service that would be of interest to your core audience on your website or blog for another company. If your visitors click on the affiliate product, they will be redirected to that company’s website for more information and to make a purchase. You earn money when that purchase is made. Depending on the company, you can make a commission of anywhere from $1 to $10,000 for each sale.
How Affiliate Marketing Works
While every affiliate marketing program may have its own individual nuances, most will have these common themes.
- You will need an established website or blog audience. Many affiliates will want information on your audience including things like monthly visitors to your site, demographics, where your visitors are located geographically, and other analytics.
- The affiliate will provide you with a tracking link or graphic for your website or blog. This link will store a cookie any time a visitor clicks through from your site for a specific period of time, usually 30 or 60 days. This cookie is how the affiliate will know if you have directed a buyer to their site and when you are eligible to earn commission.
- As the program is dependent on cookies, if a visitor does not have their cookies enabled or they delete their browsing history, it will not track as a purchase to be credited to you.
- The program is free to participate in. Affiliates do not charge their partner sites to host their links, and you aren’t required to house any inventory or provide customer service or support for their transactions. This makes affiliate marketing an easy way to earn passive income.
How to be Successful at Affiliate Marketing
Affiliate marketing is an easy and no-cost way to earn a passive income, but there are a few best practices you can implement to make the program as successful as possible.
Choose an Affiliate with a product that’s a good fit for your audience
The most important step in creating a successful stream of passive income through affiliate marketing is to choose the right affiliate. You’ll want to take a look at your buyer personas and think carefully about what types of products or services might most interest them. It’s important to choose an affiliate that fits with what your visitors might be looking to purchase, as well as one that integrates naturally into your site.
For example, if you are a health and wellness blogger you could affiliate with companies looking to sell supplements, fitness equipment, apparel, or even beauty products depending on your audience. However, it would be a disconnect to feature affiliate links to landscaping or pool maintenance equipment.
Obvious and out-of-place affiliate links rarely result in sales, and they may compromise the trust of your reader. Remember, your goal is always to deliver value to your audience with your content. That goal should cross over to affiliates you promote as well.
Choose the type of products you want to promote carefully
In affiliate marketing, there are typically three types of products you can feature- physical products, informational products, and services offered by the affiliate. It’s important to determine which type of product your audience is most likely to buy.
are actual goods that a consumer can purchase. Typically, you will find programs with a 30-60 day cookie and commissions on these programs are in the 4-10% range. This is the lower end of the commission spectrum as the affiliate has to pay for the production, storage, and shipping of the physical product.
That said, many times the buying cycle on physical products can be very short, and many customers are easily impulsed into these purchases. Additionally, on goods with a high-dollar price tag, this can be a lucrative way to go.
To find programs like these, try entering your blog niche or area of expertise into your favorite search engine. In our example above you could try “health and wellness affiliate marketing” or “fitness affiliate marketing” to find companies with programs available.
are another thing you can sell through affiliate marketing. These can include things like e-books, webinars, white papers and have the goal of teaching the reader something.
Generally, the commissions on these types of products are much higher, in the 30-50% range as the affiliate doesn’t incur any cost producing or delivering the product. To get connected with a program like this you’ll want to reach out to the author or blogger you feel is a good fit directly.
Promoting services is a great way to give your audience resources that meet their needs. Keeping with our example above, a health and wellness website could promote affiliate services like personal training, nutrition management, or food delivery that would appeal to their audience and make sense on their website.
Depending on the service offered, commissions typically range from 15-30%, and some programs will offer additional incentives if the service is renewed. In the example of personal training, you may be offered a flat-rate commission for the original referral and then additional incentives if the client renews their training sessions.
Creating an ongoing income with these internet marketing strategies is simple. While there is a significant amount of thought that goes into the planning, promotion, and execution of your strategy, it is completely possible to make a full-time income while working from home.